Heather Collins, Managing Director & Founder of Do Good PR believes earned media builds trust and credibility - and for purpose-driven organisations, that trust is everything.

If your comms team feels more stretched than ever right now, you’re not alone. Here are a few tried-and-tested ways to make it work (without burning out or breaking the bank)...

Following recent filming at Hopscotch Children's Nurseries' Seaford site, the story of how the government’s new 30 hours childcare expansion is affecting nurseries and families across Sussex has now been featured across multiple BBC outlets - and beyond.

We’re proud to be supporting our client Safe Haven for Donkeys as they mark their 25th anniversary with a nationwide fundraising challenge. The campaign has already achieved some fantastic coverage, including BBC News Online, BBC Radio Sussex, Yahoo News, MSN and a host of regional stories - with more to come.

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We’re excited to share that we have begun working with a new client: Smile Train. Smile Train is the world’s largest cleft-focused organisation. Through a sustainable, empowering model, they train and support local medical professionals to provide free cleft surgery and comprehensive care to children globally.

Cancel culture can strike unexpectedly, leaving organisations scrambling to manage their reputations. The latest example from the BBC's MasterChef, illustrates how the backlash can hit fast and hard.